Google has gone its way to the mega corporation where nothing else matters but money. And they are moving into direction where this money is comming from worse possible sources.
Regarding "true evil", to some people google IS true evil. And based of their conduct in last 5 years it is hard to argue.
If you want some insight, read: https://www.amazon.com/Age-Surveillance-Capitalism-Future-Fr...
> Do you remember how terrible email was before Gmail? How awful MapQuest was before Google maps?
No? There was nothing wrong with email without g. I am still using it and having my own mail server. And now you have OpenStreetMaps, I don't use Google Maps, when I want map, I want MAP, not map&ads&suggestions&search&reviews,..
For anyone still on the fence around the potential dangers of surveillance like this please read this book immediately:
The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power https://www.amazon.com/dp/1610395697/
We have unknowingly given these companies ultimate power over our future. Three men control the majority of the world's opinions and have the ability to force their worldview on everyone.
I would recommend checking out Age of Surveillance-Capitalism: The Fight for a Human Future at the New Frontier of Power.
It goes into detail about how companies use your data. Not Reddit specifically, but it's likely that many background checks will have any particularity spicy Reddit (or any other SM accounts they can tie you to) comments attached. You don't know what Reddit is selling.
The Harvard business school professor talks about numerous aspects and her book the Age of Surveillance Capitalism. (Warning: That link is to Amazon.com and the world's richest man will keep track of what you view and are thinking about.)
My favorite was her point that Facebook has contracts with third-party apps to gather information including a person's weight and menstrual cycles.
The professor's point is not to focus on Facebook's fetish on women's periods, but to understand this from a macro economic viewpoint and as part of a system.